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Digital Marketing Manager

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Website Wellthon

Highlights

  • 💡 Entry to Mid-Level 💡
  • 👪 Family-Friendly 👪
  • 🚀 High Growth Potential 🚀
  • 🇺🇸 Anywhere in the U.S. 🇺🇸

Job Description

Wellthon empowers people to live their best life with active-aging personal training in their living room. We’re building a video exercise program for people with Parkinson’s, Alzheimer’s, hypertension, diabetes, heart disease, and for older adults who want to excel at their activities of daily living.

Think Peloton for Baby Boomers and the Silent Generation.

Wellthon has partnered with and been financially backed by one of the nation’s leading healthcare systems, OhioHealth.

Why work for Wellthon?

Work 100% remotely
We’re building a fully distributed team. Say good-bye to a daily commute, missing your family’s events, and being stuck living in a place with astronomical housing costs.

Meaningful equity compensation
It’s early. You’ll be shaping the brand, product, and customer experience, so you deserve to have real ownership in the company.

Purpose-driven product
We’re building something that will improve the quality of life of millions of people. Think about your parents, grandparents, and older family members. You’ll be helping them maintain independence as they age, alleviate pain, avoid medication, reduce the risk of disease, and delay disease.

Responsibilities

  • Take ownership of all marketing initiatives in a direct-to-consumer, content subscription start-up
  • Determine Wellthon’s social media strategy and execute vision
  • Brainstorm new customer acquisition methods, test, reiterate, and repeat
  • Collaborate with VP of Product and Lead UI / UX Designer to establish and evolve company branding
  • Build and manage community of engaged and loyal customers
  • Wear multiple hats in a fast pace start-up environment

Required Experience and Skills

  • Digital marketing generalist with experience in consumer social, customer acquisition, and branding
  • Skilled in creating social media strategies and content that aligns with company’s branding and business goals
  • Experienced in performance marketing best practices and implementation including calculating CPC, CPM, CAC, LTV, and cohort retention
  • Proficiency with media and analytics platforms, Google Apps, Microsoft Office, basic Photoshop / Illustrator, and social media management tools.
  • Excellent verbal and written communication skills
  • Bonus points for experience with health, fitness, SAAS + hardware

If you join us, you’ll get

  • Competitive compensation
  • Stock options — shared success is core to our mission
  • Comprehensive medical, vision, dental benefits
  • A shiny Mac and the other productivity accessories you need
  • Flexible schedule and freedom to work from wherever you please
  • Sense of purpose and satisfaction when you start to receive emails from the people whose lives you’re changing.

Interested?

Send us a note or cover letter with what excites you about Wellthon along with your resume.

Skills
Marketing, Branding, Marketing Strategy, Social Media Marketing, Customer Acquisition, Content Marketing, Performance Marketing, Digital Marketing, Digital Marketing Strategy

Compensation
$60k – $80k
0.1% – 0.5%

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