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Marketing Jobs

There are many roles within the field of online marketing but there are skills and knowledge that are commonly required regardless of the position. Online marketing professionals are able to look at many marketing channels and focus on the ones most crucial for their company’s growth. Some of the skills required by these professionals include managing ad campaigns, lead generation, analyzing data, social media strategy, SEO, and copywriting. An online marketing professional should be able to look at the resources a company has and be able to tell how to maximize their effictiveness. They should also be able to introduce new resources that would best help the company reach its goals.

Some more skills involved in this field include optimizing funnels for more conversions, having an eye for design and creativity, understanding analytics, Google Adwords, A/B testing, testing landing pages, email campaigns, and setting and measuring KPIs. An online marketing professional should be able to translate the ROI of marketing, collaborate with the sales and product team, and communicate goals, problems, and successes with management.

Types of jobs

  • Paid Traffic Ads Manager
  • Marketing Assistant
  • Data Analyst
  • Product MArketing Manager
  • Growth Marketer
  • Digital Marketing Manager
  • SEO Analyst
  • Digital Marketing Campaign Manager
Experience Average Salary
Entry Level $36,000
1 – 3 Years $40,000
4 – 6 Years $45,000
7 – 9 Years $60,000